ADRA LOGAN VEGO VEGAN VAN CORPORATE IMAGE COMPETITIon
ADRA Logan is developing a new and innovative enterprising mobile food service van. This van will create a presence and culture of its own. We need something that stands out with a vibe.
The concept of the van is that it’s to be used, displayed and operated at street stalls, markets, parties and events. Proceeds go to Logan Community Centre.
It will serve handmade vegetarian pies, pasties, muffins, wraps and other whole foods from pre-made stock. Frozen foods will be heated in a pie warmer, microwave, or thawed. Fast turnover products plus beverages such as smoothies, fruit juices, hot herbal teas, hot chocolate and chai. No Caffeine drinks.
Challenge Brief.
A prize valued to $150 will be given to the winning entry. With a printed T-shirt
Voting method will be made by;
First round: from all entries teacher/s to supply the top 3 entries per Year level* per school.
Second round: ADRA Australia marketing department for compliance checking
Final round: ADRA Logan
*Competition Open to all Year 10, 11, and 12 students at Adventist High Schools in South Queensland
ADRA Logan is to present the winner at school or other event to be determined.
Closing Date: 24th March 2017
This is a request to provide a challenge to all year 10, 11, or 12 students from Adventist High schools in South Queensland to create a logo and commercial profile for a street van that is to promote the ethics, image, message of healthy living to the community at large.
The logo has to portray the above requirements and have integrated into it a small ADRA Australia logo (like a sponsors logo) without compromising the attached logo requirements.
It is anticipated to be used for years to come and be used on multiple vans over time
The IP will belong to ADRA Logan
Purpose
The scope and purpose for this van has a number of outcomes that we wish to see achieved.
Public presence of Adventists and ADRA in the public arena of healthy living
Provide an income stream for ADRA Logan to support its community projects and programs for the disadvantaged and homeless.
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The concept of the van is that it’s to be used, displayed and operated at street stalls, markets, parties and events. Proceeds go to Logan Community Centre.
It will serve handmade vegetarian pies, pasties, muffins, wraps and other whole foods from pre-made stock. Frozen foods will be heated in a pie warmer, microwave, or thawed. Fast turnover products plus beverages such as smoothies, fruit juices, hot herbal teas, hot chocolate and chai. No Caffeine drinks.
Challenge Brief.
A prize valued to $150 will be given to the winning entry. With a printed T-shirt
Voting method will be made by;
First round: from all entries teacher/s to supply the top 3 entries per Year level* per school.
Second round: ADRA Australia marketing department for compliance checking
Final round: ADRA Logan
*Competition Open to all Year 10, 11, and 12 students at Adventist High Schools in South Queensland
ADRA Logan is to present the winner at school or other event to be determined.
Closing Date: 24th March 2017
This is a request to provide a challenge to all year 10, 11, or 12 students from Adventist High schools in South Queensland to create a logo and commercial profile for a street van that is to promote the ethics, image, message of healthy living to the community at large.
The logo has to portray the above requirements and have integrated into it a small ADRA Australia logo (like a sponsors logo) without compromising the attached logo requirements.
- The extent to which the logo is to be used and designed for screen printing and wrapping of a Renault Trafic Long wheel base van.
- This may require additional supportive graphics to give more presence on the van, these graphics may be used in part on brochures and other media as stated below.
- To be prepared for promotional brochures, other printed materials, merchandise, T Shirts, Face book and other media.
- Needs to include current trends of design, simple, intuitive and creative.
It is anticipated to be used for years to come and be used on multiple vans over time
The IP will belong to ADRA Logan
Purpose
The scope and purpose for this van has a number of outcomes that we wish to see achieved.
Public presence of Adventists and ADRA in the public arena of healthy living
Provide an income stream for ADRA Logan to support its community projects and programs for the disadvantaged and homeless.
- To promote local churches and promoting their health programs and campaigns e.g. cooking programs, CHIP programs, DARP programs etc.
- To engage church community with the broader community though a known entity.
- To engage regular cooking programs (monthly) or other cook off events. Even including church socials or small group gatherings which create the food stock for the van. Ingredients supplied by ADRA for recipes.
- Have a marketing group promoting, bookings, keep organised (volunteers or work for the dole supervised by ADRA Logan).
- To allow young people an opportunity to learn selling and promotional skills, mixing with the public and managing a store.
- Working with Work for the Dole participants engaging with them and assisting them to learn new skills to help find jobs.
- To encourage students to see and apply design, promotional, marketing, material.
Return to Registration Form